Games Sector
Silicon Spa is a fantastic West Midlands success story and home to some of the world’s leading games companies, such as Sega, Sumo, Codemasters and Ubisoft. We want to secure this success for the future and grow the West Midlands' games cluster.
As with every other industry, current success does not mean there are no future challenges, and we want to work with the local games sector to ensure the region is doing everything possible to neutralise threats and maximise opportunities for local investors.
Whether that is providing more significant support for the future skills needs of the sector, helping to diversify its talent pipeline, or investing in the creation of local games IP, we want to build links inside and outside the region’s games sector and take it to the next level.
“As we start to realise the vision of a converged, future-facing industry in the region, we know that the games sector will be critical in helping us to realise this ambition.”
Why in the West Midlands?
Youth and diversity - The region has a young, diverse talent pool and world-renowned educational facilities, including Warwick University's esports hub. By opening doorways and breaking down barriers, we can help to address current skills shortages and change the face of the games workforce of the future.
Silicon Spa - The region has a fantastic asset in Silicon Spa; the games cluster in and around Leamington Spa is 10% of the UK's entire games development sector.
What we’ve done so far
Established esports task force – Create Central has brought together a task force to work towards collaboratively making the West Midlands the home of UK esports.
Games production bootcamp pilot – working with games industry expert Gina Jackson we piloted a bootcamp on the skills required for games production to help the region's video games industry discover new talent and to encourage people from other careers to switch to the games industry.
Three priority actions
Engage the games industry to secure a clear pitch for how this sector wants to utilise Create Central.
Promote and demystify the potential career opportunities in the games industry.
Support the sector to develop a diverse talent pipeline.
Find out about our other missions
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IP Content Fund
Future funding for the West Midlands to help develop ideas. READ MORE…
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Monetising Content
Making it easier to sell creative content. READ MORE…
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Future Media
Making the West Midlands the future of content creation. READ MORE…
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Sustainability
Making the West Midlands the home of sustainable content creation. READ MORE…